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This page covers Snapchat's Community Guidelines, tagged exclusively under a single keyword — generative AI — across 16 scrapes spanning 2024-01-31 to 2026-03-25. The dataset contains 28 unique snippets, but nearly all of them are large, overlapping crop-window captures of the same two underlying sentences. They differ mainly in how much surrounding rule-section text (violence, self-harm, criminal activity, severe harm, regulated goods, etc.) got swept into each capture window.

What this wiki found — complete, every page

AI trainingRoyalty-freeSublicensablePerpetual / irrevocableTransferableDerivative works

Presence facts, not verdicts — each flagged term links to its definition and the exact clause on this page. Absence of a badge means the term isn't currently flagged here, not that the page is risk-free.

Independent reviews, where they had something to say

Snapchat – Community Guidelines

Dataset: PGAv2 (Platform Governance Archive v2) — 25 platforms, 2022–2026

PGAv2 (Platform Governance Archive v2) is this wiki’s legacy dataset: pre-tagged JSONL records covering 25 major social-media, messaging, and content-sharing platforms, with risk scores and keywords assigned via systematic extraction of 1,736 high-risk clauses from each platform’s Terms of Service, Privacy Policies, and Community Guidelines, spanning 2022–2026.

Note: This page contains documented policy clauses. Risk assessment is qualitative and context-dependent. For analysis of patterns across platforms, see:

Source: sources/jsonl/Snapchat_Community_Guidelines.jsonl Last updated: 2026-03-25


Overview

This page covers Snapchat’s Community Guidelines, tagged exclusively under a single keyword — generative AI — across 16 scrapes spanning 2024-01-31 to 2026-03-25. The dataset contains 28 unique snippets, but nearly all of them are large, overlapping crop-window captures of the same two underlying sentences. They differ mainly in how much surrounding rule-section text (violence, self-harm, criminal activity, severe harm, regulated goods, etc.) got swept into each capture window.

The two genuinely distinct “generative AI” mentions are:

  1. A scope-definition sentence near the top of the document: “These Guidelines apply to all content (which includes all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behavior on Snapchat” — present since the 2024-01-31 baseline, with only minor cosmetic changes over time (British/American spelling variants, and “Bitmojis”/“videos”/“stickers” added to the list).
  2. A content-moderation rule under “Harmful False or Deceptive Information”: a ban on “manipulating content for false or misleading purposes (whether through generative AI or through deceptive editing)” — also present since the 2024-01-31 baseline.

Neither sentence discloses a data-rights, training, or licensing relationship. Both are protective, moderation-policy uses of the term — naming generative AI as a covered content type and a covered manipulation method, respectively — rather than a description of how Snapchat itself uses user data to train AI.

Flagged Keywords & Risks

Because neither “generative AI” clause on this page discloses a data-sharing, retention, or training relationship, this page does not map cleanly onto any of wearetosed’s six risk categories the way a data-practices clause would — both mentions are moderation-policy language defining generative AI as a covered content type and a banned manipulation method under the “Harmful False or Deceptive Information” rule, the closest analogue being the “unilateral control” category insofar as Snapchat “reserve[s] the right to take appropriate enforcement action against accounts that use AI” entirely at its own discretion. Javed and Sajid (2024) note that the privacy-policy literature they surveyed is organized by sector and by which clauses touch user data; a clause like this one, which governs platform content moderation rather than personal-data processing, sits outside the core of what that literature typically analyzes, illustrating that not every AI-related clause in a Terms document is a privacy or data-rights clause.


Changes Summary

DateWhat changed
2024-01-31Baseline version (first scrape in this dataset).
2024-05-02No changes from previous version.
2024-05-29Additional crop-window variants captured; no confirmed wording change to either core sentence.
2024-07-02Additional crop-window variants captured; no confirmed wording change.
2024-07-04No changes from previous version.
2024-11-19Additional crop-window variants captured; no confirmed wording change.
2025-02-28Additional crop-window variants captured; no confirmed wording change.
2025-03-05No changes from previous version.
2025-05-29Additional crop-window variant captured; no confirmed wording change.
2025-06-03Additional crop-window variant captured; no confirmed wording change.
2025-10-23No changes from previous version.
2026-01-20No changes from previous version.
2026-03-06Additional crop-window variants captured; no confirmed wording change.
2026-03-20Additional crop-window variant captured; no confirmed wording change.
2026-03-24Additional crop-window variants captured; no confirmed wording change.
2026-03-25Additional crop-window variant captured; no confirmed wording change.

Version History

2024-01-31

Clause: generative AI

Community Guidelines Updated: January 2024 At Snap, we contribute to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. We created these Community Guidelines to support our mission by encouraging the broadest range of self-expression, while striving to make sure Snapchatters can use our services safely every day. We want these Guidelines to be clear and understandable for all members of our community. Please note that in order to join our community, you must be at least 13 years old. These Guidelines apply to all content (which includes all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behavior on Snapchat — and to all Snapchatters. We are particularly sensitive to content or behavior that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behavior. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly.

Clause: generative AI

Please note that in order to join our community, you must be at least 13 years old. These Guidelines apply to all content (which includes all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behavior on Snapchat — and to all Snapchatters. We are particularly sensitive to content or behavior that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behavior. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines, up to and including the possible termination of an account. Advertisers and media partners in Discover agree to additional guidelines, including the requirement that their content is accurate and, where appropriate, fact-checked. Developers are also subject to additional rules.

Clause: generative AI

These Guidelines apply to all content (which includes all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behavior on Snapchat — and to all Snapchatters. We are particularly sensitive to content or behavior that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behavior. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines, up to and including the possible termination of an account. Advertisers and media partners in Discover agree to additional guidelines, including the requirement that their content is accurate and, where appropriate, fact-checked. Developers are also subject to additional rules. We’ve outlined here and in our Terms of Service specific rules for content that is prohibited on Snapchat, and we work to ensure these rules are applied consistently.

Clause: generative AI


2024-05-02

All clauses unchanged from 2024-01-31 (see above).


2024-05-29

Clause: generative AI

Community Guidelines Updated: May 2024 At Snap, we contribute to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. We created these Community Guidelines to support our mission by encouraging the broadest range of self-expression, while striving to make sure Snapchatters can use our services safely every day. We want these Guidelines to be clear and understandable for all members of our community. Please note that in order to join our community, you must be at least 13 years old. These Guidelines apply to all content (which includes your username and display name, all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behavior on Snapchat — and to all Snapchatters. We are particularly sensitive to content or behavior that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behavior. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly.

Clause: generative AI

Please note that in order to join our community, you must be at least 13 years old. These Guidelines apply to all content (which includes your username and display name, all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behavior on Snapchat — and to all Snapchatters. We are particularly sensitive to content or behavior that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behavior. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines, up to and including the possible termination of an account. Advertisers and media partners in Discover agree to additional guidelines, including the requirement that their content is accurate and, where appropriate, fact-checked. Developers are also subject to additional rules.

Clause: generative AI

These Guidelines apply to all content (which includes your username and display name, all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behavior on Snapchat — and to all Snapchatters. We are particularly sensitive to content or behavior that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behavior. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines, up to and including the possible termination of an account. Advertisers and media partners in Discover agree to additional guidelines, including the requirement that their content is accurate and, where appropriate, fact-checked. Developers are also subject to additional rules. We’ve outlined here and in our Terms of Service specific rules for content that is prohibited on Snapchat, and we work to ensure these rules are applied consistently.


2024-07-02

Clause: generative AI

We want these Guidelines to be clear and understandable for all members of our community. Please note that in order to join our community, you must be at least 13 years old. ### Note About Severe Harm We are particularly sensitive to content or behavior that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behavior. Additional guidance about what we consider to be severe harm and how we take action against it is available. Learn More ### Community Guidelines apply to all users and all content These Guidelines apply to all content (which includes your username and display name, all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behavior on Snapchat — and to all Snapchatters. We are particularly sensitive to content or behavior that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behavior. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly.

Clause: generative AI

Additional guidance about what we consider to be severe harm and how we take action against it is available. Learn More ### Community Guidelines apply to all users and all content These Guidelines apply to all content (which includes your username and display name, all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behavior on Snapchat — and to all Snapchatters. We are particularly sensitive to content or behavior that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behavior. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines, up to and including the possible termination of an account. Advertisers and media partners in Discover agree to additional guidelines, including the requirement that their content is accurate and, where appropriate, fact-checked. Developers are also subject to additional rules.

Clause: generative AI

Learn More ### Community Guidelines apply to all users and all content These Guidelines apply to all content (which includes your username and display name, all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behavior on Snapchat — and to all Snapchatters. We are particularly sensitive to content or behavior that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behavior. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines, up to and including the possible termination of an account. Advertisers and media partners in Discover agree to additional guidelines, including the requirement that their content is accurate and, where appropriate, fact-checked. Developers are also subject to additional rules. We’ve outlined here and in our Terms of Service specific rules for content that is prohibited on Snapchat, and we work to ensure these rules are applied consistently.

Clause: generative AI

Never intimidate or threaten to harm a person, a group of people, or someone’s property. * Snaps of gratuitous or graphic violence, including animal abuse, are not allowed. * We don’t allow the glorification of self-harm, including the promotion of self-injury, suicide, or eating disorders. Learn More Harmful False or Deceptive Information * We prohibit spreading false information that causes harm or is malicious, such as denying the existence of tragic events, unsubstantiated medical claims, undermining the integrity of civic processes, or manipulating content for false or misleading purposes (whether through generative AI or through deceptive editing). * We prohibit pretending to be someone (or something) that you’re not, or attempting to deceive people about who you are. This includes impersonating your friends, celebrities, public figures, brands, or other people or organizations for harmful, non-satirical purposes. * We prohibit spam, including undisclosed paid or sponsored content, pay-for-follower promotions or other follower-growth schemes, the promotion of spam applications, or the promotion of multilevel marketing or pyramid schemes. * We prohibit fraud and other deceptive practices, including the promotion of fraudulent goods or services or get-rich-quick schemes, or imitating Snapchat or Snap Inc. Learn More Illegal or Regulated Activities * Don’t use Snapchat to send or post content that’s illegal in your jurisdiction, or for any illegal activity.


2024-07-04

generative AI reverted to the 2024-05-29 wording (see above).


2024-11-19

Clause: generative AI

Community Guidelines Updated: January 2024 At Snap, we contribute to human progress by empowering people to express themselves, live in the moment, learn about the world and have fun together. We created these Community Guidelines to support our mission by encouraging the broadest range of self-expression, while striving to make sure Snapchatters can use our services safely every day. We want these Guidelines to be clear and understandable for all members of our community. Please note that in order to join our community, you must be at least 13 years old. These Guidelines apply to all content (which includes all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behaviour on Snapchat, and to all Snapchatters. We are particularly sensitive to content or behaviour that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behaviour. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly.

Clause: generative AI

Please note that in order to join our community, you must be at least 13 years old. These Guidelines apply to all content (which includes all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behaviour on Snapchat, and to all Snapchatters. We are particularly sensitive to content or behaviour that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behaviour. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines, up to and including the possible termination of an account. Advertisers and media partners in Discover agree to additional guidelines, including the requirement that their content is accurate and, where appropriate, fact-checked. Developers are also subject to additional rules.

Clause: generative AI

These Guidelines apply to all content (which includes all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behaviour on Snapchat, and to all Snapchatters. We are particularly sensitive to content or behaviour that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behaviour. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines, up to and including the possible termination of an account. Advertisers and media partners in Discover agree to additional guidelines, including the requirement that their content is accurate and, where appropriate, fact-checked. Developers are also subject to additional rules. We’ve outlined here and in our Terms of Service specific rules for content that is prohibited on Snapchat, and we work to ensure these rules are applied consistently.

Clause: generative AI


2025-02-28

Clause: generative AI

Please see our Terms of Service and check your local laws to make sure you are old enough to join our community. ### Note About Severe Harm While we prohibit all content or behaviour that violates our Community Guidelines, we are especially concerned with violations that pose a risk of severe harm to Snapchatters. We disable accounts we identify engaging in such behaviour. Guidance about what we consider to be severe harm and how we take action against it is available. Learn More Learn More ### Community Guidelines apply to all users and all content These Guidelines apply to all content (which includes your username and display name, all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behaviour on Snapchat – and to all Snapchatters. We are particularly sensitive to content or behaviour that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behaviour. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly.

Clause: generative AI

Guidance about what we consider to be severe harm and how we take action against it is available. Learn More Learn More ### Community Guidelines apply to all users and all content These Guidelines apply to all content (which includes your username and display name, all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behaviour on Snapchat – and to all Snapchatters. We are particularly sensitive to content or behaviour that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behaviour. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines, up to and including the possible termination of an account. Advertisers and media partners in Discover agree to additional guidelines, including the requirement that their content is accurate, and where appropriate, fact-checked. Developers are also subject to additional rules.

Clause: generative AI

Learn More Learn More ### Community Guidelines apply to all users and all content These Guidelines apply to all content (which includes your username and display name, all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behaviour on Snapchat – and to all Snapchatters. We are particularly sensitive to content or behaviour that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behaviour. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines, up to and including the possible termination of an account. Advertisers and media partners in Discover agree to additional guidelines, including the requirement that their content is accurate, and where appropriate, fact-checked. Developers are also subject to additional rules. We’ve outlined here and in our Terms of Service specific rules for content that is prohibited on Snapchat, and we work to ensure these rules are applied consistently.

Clause: generative AI

This includes promoting, facilitating or participating in criminal activity, such as buying, selling, exchanging or facilitating sales of illegal or regulated drugs, contraband (such as child sexual exploitation or abuse imagery), weapons or counterfeit goods or documents. It also includes promoting or facilitating any form of exploitation, including sex trafficking, labour trafficking or other human trafficking. * We prohibit the illegal promotion of regulated goods or industries, including unauthorised promotion of gambling, tobacco or vape products and alcohol. Learn More Harmful False or Deceptive Information * We prohibit spreading false information that causes harm or is malicious, such as denying the existence of tragic events, unsubstantiated medical claims, undermining the integrity of civic processes or manipulating content for false or misleading purposes (whether through generative AI or through deceptive editing). * We prohibit pretending to be someone (or something) that you’re not, or attempting to deceive people about who you are. This includes impersonating your friends, celebrities, public figures, brands or other people or organisations for harmful, non-satirical purposes. * We prohibit spam, including undisclosed paid or sponsored content, pay-for-follower promotions or other follower-growth schemes, the promotion of spam applications, or the promotion of multilevel marketing or pyramid schemes. * We prohibit fraud and other deceptive practices, including the promotion of fraudulent goods or services or get-rich-quick schemes, or imitating Snapchat or Snap Inc. Learn More Information and Q&A ----------------------- Question mark How can I report something?


2025-03-05

All clauses unchanged from 2025-02-28 (see above).


2025-05-29

Clause: generative AI

This includes promoting, facilitating or participating in criminal activity, such as buying, selling, exchanging or facilitating sales of illegal or regulated drugs, contraband (such as child sexual exploitation or abuse imagery), weapons or counterfeit goods or documents. It also includes promoting or facilitating any form of exploitation, including sex trafficking, labour trafficking or other human trafficking. * We prohibit the illegal promotion of regulated goods or industries, including unauthorised promotion of gambling, tobacco or vape products and alcohol. Learn More Harmful False or Deceptive Practices * We prohibit spreading false information that causes harm or is malicious, such as denying the existence of tragic events, unsubstantiated medical claims, undermining the integrity of civic processes or manipulating content for false or misleading purposes (whether through generative AI or through deceptive editing). * We prohibit pretending to be someone (or something) that you’re not, or attempting to deceive people about who you are. This includes impersonating your friends, celebrities, public figures, brands or other people or organisations for harmful, non-satirical purposes. * We prohibit spam, including undisclosed paid or sponsored content, pay-for-follower promotions or other follower-growth schemes, the promotion of spam applications, or the promotion of multilevel marketing or pyramid schemes. * We prohibit fraud and other deceptive practices, including the promotion of fraudulent goods or services or get-rich-quick schemes, or imitating Snapchat or Snap Inc. Learn More Information and Q&A ----------------------- Question mark How can I report something?


2025-06-03

Clause: generative AI

This includes promoting, facilitating or participating in criminal activity, such as buying, selling, exchanging or facilitating sales of illegal or regulated drugs, contraband or weapons. It also includes promoting or facilitating any form of exploitation, including sex trafficking, labour trafficking or other human trafficking. * We prohibit the illegal promotion of regulated goods or industries, including unauthorised promotion of gambling, tobacco or vape products and alcohol. Learn More Harmful False or Deceptive Practices * We prohibit spreading false information that causes harm or is malicious, such as denying the existence of tragic events, unsubstantiated medical claims, undermining the integrity of civic processes or manipulating content for false or misleading purposes (whether through generative AI or through deceptive editing). * We prohibit pretending to be someone (or something) that you’re not, or attempting to deceive people about who you are. This includes impersonating your friends, celebrities, public figures, brands or other people or organisations for harmful, non-satirical purposes. * We prohibit spam, including undisclosed paid or sponsored content, pay-for-follower promotions or other follower-growth schemes, the promotion of spam applications, or the promotion of multilevel marketing or pyramid schemes. * We prohibit fraud and other deceptive practices, including the promotion of fraudulent goods or services or get-rich-quick schemes, or imitating Snapchat or Snap Inc. Learn More Information and Q&A ----------------------- Question mark How can I report something?


2025-10-23

All clauses unchanged from 2025-06-03 (see above).


2026-01-20

All clauses unchanged from 2025-10-23 (see above).


2026-03-06

Clause: generative AI

Please see our Terms of Service and check your local laws to make sure you are old enough to join our community. ### Note About Severe Harm While we prohibit all content or behaviour that violates our Community Guidelines, we are especially concerned with violations that pose a risk of severe harm to Snapchatters. When we identify accounts engaging in such behaviour, we disable those accounts. Guidance about what we consider to be severe harm and how we take action against it is available. Learn More Learn More ### Community Guidelines apply to all users and all content These Guidelines apply to all content (which includes your username and display name, all forms of communication, like text, images, generative AI, links or attachments, emojis, Lenses and other creative tools) or behaviour on Snapchat – and to all Snapchatters. We are particularly sensitive to content or behaviour that poses a risk of severe harm to Snapchatters, and reserve the right to take immediate, permanent action against users engaging in such behaviour. Additional guidance about what we consider to be severe harm and how we take action against it is available here. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines, and we expect Snapchatters to use AI responsibly.

Clause: generative AI

This includes promoting, facilitating, or participating in criminal activity, such as buying, selling, exchanging, or facilitating sales of illegal or regulated drugs, contraband or weapons. It also includes promoting or facilitating any form of exploitation, including sex trafficking, labour trafficking or other human trafficking. * We prohibit the illegal promotion of regulated goods or industries, including unauthorised promotion of gambling, tobacco or vape products and alcohol. Learn More Harmful False or Deceptive Practices * We prohibit spreading false information that causes harm or is malicious, such as denying the existence of tragic events, unsubstantiated medical claims, undermining the integrity of civic processes or manipulating content for false or misleading purposes (whether through generative AI or through deceptive editing). * We prohibit pretending to be someone (or something) that you’re not, or attempting to deceive people about who you are. This includes impersonating your friends, celebrities, public figures, brands or other people or organisations for harmful, non-satirical purposes. * We prohibit spam, including pay-for-follower promotions or other follower-growth schemes, the promotion of spam applications, or the promotion of multilevel marketing or pyramid schemes. * We prohibit fraud and other deceptive practices, including undisclosed paid or sponsored content, the promotion of fraudulent goods or services or get-rich-quick schemes, or imitating Snapchat or Snap Inc. Learn More Information and Q&A ----------------------- Question mark How can I report something?


2026-03-20

Clause: generative AI

This includes promoting, facilitating, or participating in criminal activity, such as buying, selling, exchanging, or facilitating sales of illegal or regulated drugs, contraband or weapons. It also includes promoting or facilitating any form of exploitation, including sex trafficking, labour trafficking or other human trafficking. * We prohibit the illegal promotion of regulated goods or industries, including unauthorised promotion of gambling, tobacco or vape products and alcohol. Learn More Harmful False or Deceptive Practices * We prohibit spreading false information that causes harm or is malicious, such as denying the existence of tragic events, unsubstantiated medical claims, undermining the integrity of civic processes or manipulating content for false or misleading purposes (whether through generative AI or through deceptive editing). * We prohibit pretending to be someone (or something) that you’re not, or attempting to deceive people about who you are. This includes impersonating your friends, celebrities, public figures, brands or other people or organisations for harmful, non-satirical purposes. * We prohibit spam, including pay-for-follower promotions or other follower-growth schemes, the promotion of spam applications, or the promotion of multilevel marketing or pyramid schemes. * We prohibit fraud and other deceptive practices, including undisclosed paid or sponsored content, the promotion of fraudulent goods or services or get-rich-quick schemes, or imitating Snapchat or Snap Inc. Learn More Information and Q&A ----------------------- Question mark How can I report something?


2026-03-24

Clause: generative AI

Severe harms include child sexual exploitation, terrorism, and violent extremism, as well as other illegal content and conduct. When we identify accounts engaging in severe harm on Snapchat, we disable those accounts. Guidance about how we reduce the time that this content is visible on Snapchat and how we take action against it can be found in the Severe Harm explainer and relevant explainers linked throughout these guidelines. Learn More ### Community Guidelines apply to all users and all content These guidelines apply to all content and all Snapchatters. This includes usernames and display names, Bitmojis, text, images, videos, generative AI, links or attachments, emojis, stickers, Lenses and other creative tools, and all behaviour on Snapchat. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines. We also expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines or abuse our AI products.

Clause: generative AI

When we identify accounts engaging in severe harm on Snapchat, we disable those accounts. Guidance about how we reduce the time that this content is visible on Snapchat and how we take action against it can be found in the Severe Harm explainer and relevant explainers linked throughout these guidelines. Learn More ### Community Guidelines apply to all users and all content These guidelines apply to all content and all Snapchatters. This includes usernames and display names, Bitmojis, text, images, videos, generative AI, links or attachments, emojis, stickers, Lenses and other creative tools, and all behaviour on Snapchat. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines. We also expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines or abuse our AI products. This can include termination of an account.

Clause: generative AI

Guidance about how we reduce the time that this content is visible on Snapchat and how we take action against it can be found in the Severe Harm explainer and relevant explainers linked throughout these guidelines. Learn More ### Community Guidelines apply to all users and all content These guidelines apply to all content and all Snapchatters. This includes usernames and display names, Bitmojis, text, images, videos, generative AI, links or attachments, emojis, stickers, Lenses and other creative tools, and all behaviour on Snapchat. Snap offers generative AI features through our services. We implement safeguards designed to help keep generative AI content in line with our Community Guidelines. We also expect Snapchatters to use AI responsibly. We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines or abuse our AI products. This can include termination of an account. Additional policies may apply In addition to our Community Guidelines, we have additional policies for users who wish to reach a broader audience or monetise their content.


2026-03-25

Clause: generative AI